White Box Challenge: An Interview

On Thursday, October 8, Decorative Materials will reveal the creations of the annual White Box Challenge. But what exactly is this event that’s all the buzz in the creative community? We caught up with Design Consultant & Association Liaison Sarah Lewis, better known as “Slew” to find out.

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Sarah "Slew" Lewis, Decorative Materials
Sarah “Slew” Lewis, Decorative Materials

MID: EXPLAIN THE WHITE BOX CHALLENGE.
Slew: The White Box Challenge is a Decorative Materials and ASID Event to celebrate design. We select an item or items to be in the box, and everyone (ASID members and non-members) is invited to create anything from the contents of the box. The rule is that they must use something from the inside of the box. They can add anything to it and design anything they would like to design. 

MID: WHAT KIND OF ITEMS ARE IN THE BOX?
Slew: The first year was a pair of high-heeled shoes. Last year was a box of various tiles—glass, wood, ceramic etc. This year is a secret!

MID: WHAT KIND OF PROJECTS CAN WE EXPECT TO SEE AT THE UNVEILING?
Slew: The bar is set very high, and last year we had anything and everything. We had jewelry, lamps, clothing, paintings, a bird house, a wedding cake, a mobile, clocks…we were stunned by the creativity.

MID: WHO CAN PARTICIPATE?
Slew: Everyone, but they must sign up now; the 25 boxes will sell out! Everyone can register at  to attend the event and see the excitement. 

MID: PROCEEDS BENEFIT ASID. CAN YOU TELL US MORE ABOUT WHAT THAT SUPPORTS?
Slew: ASID supports designer, architects, and all industry partners. ASID is an advocate for design, education, and everything to grow the field of design in residential as well as commercial. 

MID: TELL US ABOUT THE PRIZES!
Slew: We have cash prizes for the People’s Choice Award (everyone gets to vote), and we will have three celebrity judges who we be giving out first-, second-, and third-place prizes. 

MID: WHAT OTHER EXCITING THINGS WILL HAPPEN AT THE EVENT?
Slew: We will have Freedom Service Dogs on had to talk about that organization and how they partner with Decorative Materials. We will have the ASID Board of Directors and special guests. We have incredible food and drinks ready to go! Plan for a great time!

 

Learn more about the event and purchase tickets to the unveiling at the ASID website

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